Views Guarantee Calculator
Get the views guarantee to write into the deal, plus your odds of hitting it. Point it at a creator and it simulates 10,000 buys by resampling that channel's real 30-day view counts, then returns the smallest video bundle that clears 80%.
A views guarantee is a bet on a creator’s next few videos. This one comes with the odds.
Where the 80% comes from
The likelihood isn’t a confidence you’re asked to take on faith. Every recent video on the channel is measured at the same age — its view count between day 28 and day 32, averaged out of the snapshot history we’ve been recording since June 2018 — and those real totals get resampled 10,000 times to simulate the buy you’re actually considering. Nothing is fitted and no curve is assumed; the simulation can only ever draw from views this channel has genuinely produced. Set that against the number you’d otherwise negotiate from: a lifetime average that flatters one old viral hit, or whatever figure the creator put in their media kit.
Sizing the bundle is the other half. Because the simulation prices a one-video buy and a four-video buy separately, you can see where the guarantee stops being a stretch — and when a creator is too volatile to clear 80% at any size, the skill says so and reports the floor with the likelihood the data really supports. That’s a negotiation position, not a failure: a guarantee you’re comfortable taking at 70% can still be the right deal, since a miss usually just means the creator owes you a make-good video. Judgement like that comes from placing sponsorships since 2018, across 174,345 recorded deals — the same record your buys will join.
What views guarantee should I push for with MKBHD, and how many videos should I buy? Four lines back: the channel, the bundle size, the guarantee, and your odds of hitting it.
How it works
- ResolveGive it a creator's name or a channel ID and it finds the channel record.
- SampleTake the videos published 30–90 days ago — recent enough to reflect the channel as it is now.
- MeasureRead each one's view count at the same age, between day 28 and day 32.
- SimulateResample those totals 10,000 times per bundle size, from a single video up to four.
- PickReturn the smallest bundle whose guarantee still clears an 80% likelihood.